Color family
In the current swatch, Marshmallow reads as purple-mauve rather than rose-brown or beige-brown. The #a781b4 reference gives it a visible cool mauve direction.
NYX
Marshmallow
Shade reference
Marshmallow
Marshmallow is a purple-mauve gloss with more cool mauve presence than the beige-brown and rose-brown Butter Gloss shades.
Shade profile
- Product
- NYX Butter Gloss
- Shade
- Marshmallow
- Finish
- Glossy
- Coverage
- Sheer to medium / pigmented gloss
- Color family
- Purple-mauve gloss
Color analysis
Where Marshmallow sits in color space
Warm or cool?
Marshmallow leans cool compared with caramel, beige-brown, and rose-brown glosses. It is still softer than the deepest berry-plum shades in the range.
How it wears
Butter Gloss has translucency, so Marshmallow can soften on the lips. On naturally deeper lips, it may read as a mauve tint unless paired with a deeper liner.
Nearby Butter Gloss shades
How Marshmallow compares
Marshmallow is the softer purple-mauve option among the Butter Gloss shades mapped here. Tiramisu is rosier, Angel Food Cake is deeper and berry-mauve, and the brown-leaning shades move away from purple.
Tiramisu
Rosier and less purple than Marshmallow.
Angel Food Cake
Deeper and more berry-mauve than Marshmallow.
Bit of Honey
More muted rose-mauve and less purple than Marshmallow.
Devil's Food Cake
Much deeper and more plum-berry than Marshmallow.
Sugar High
Softer rose-brown, while Marshmallow moves more purple-mauve.
Butterscotch
More beige-rose and less mauve than Marshmallow.
Who might like Marshmallow?
- People who want a purple-mauve gloss.
- People who want cooler color than beige-brown or caramel glosses.
- People who want less depth than Angel Food Cake or Devil's Food Cake.
- People who like mauve liner with a sheer glossy finish.
If Marshmallow feels too soft on its own, use a plum-brown liner for definition. If it feels too purple, a rosy-brown liner can make the gloss feel more grounded.
Lip liner pairings
Use liner to set the direction
Marshmallow can lean soft mauve, rosy, or more defined depending on what sits underneath it. Use mauve liner to preserve the cool tone, or use brown liner to ground the gloss.
Muted mauve liner
Keeps Marshmallow in a soft purple-mauve direction without adding too much depth.
Rosy-brown liner
Grounds the purple tone and makes the gloss feel more wearable.
Plum-brown liner
Adds definition while staying close to the purple-mauve color family.
Suggested liner matches
These lip liners are at least 10% darker than Marshmallow and ranked by undertone proximity, depth, and saturation.
Sand PinkNYX / Slim Lip Pencilslightly deeper berry liner for tonal structureBrandy WineWet n Wild / Color Icon Liplinerslightly deeper berry-mauve liner for tonal structureCopper BronzeL.A. Colors / Lipliner Pencilslightly deeper rosy-brown liner for tonal structureBurgundyL.A. Colors / Auto Lip Linerslightly deeper rosy-brown liner for tonal structure
For more liner context, see Purple Lip Liners, Pink Lip Liners, and Brown Lip Liners.
Dupes and similar shades
I would not treat any shade as an exact NYX Butter Gloss Marshmallow dupe without direct swatches. Similar shades should be compared by depth, purple versus rose balance, opacity, and gloss finish.
The closest comparisons will probably come from soft purple-mauve, muted mauve, and cool rosy glosses rather than beige-brown or caramel glosses.
FAQ
What color is NYX Butter Gloss Marshmallow?
NYX Butter Gloss Marshmallow appears to be a purple-mauve gloss based on the #a781b4 shade reference. It is more purple than Tiramisu and softer than Angel Food Cake.
Is NYX Butter Gloss Marshmallow warm or cool toned?
Marshmallow leans cooler than beige-brown or caramel glosses because of its purple-mauve influence. It is softer than deeper berry-plum shades like Devil's Food Cake.
Is Marshmallow darker than Tiramisu?
Marshmallow reads more purple-mauve, while Tiramisu reads rosier and more pink-purple. Depth can shift on the lips because Butter Gloss is translucent.
Is NYX Butter Gloss Marshmallow an everyday gloss?
Marshmallow can work as an everyday gloss if soft mauve and purple tones flatter you. It gives more purple presence than the beige-brown Butter Gloss shades.
What lip liner goes with NYX Marshmallow?
Marshmallow can pair with muted mauve liner to preserve the purple tone, rosy-brown liner for structure, or plum-brown liner for more definition.
Is NYX Butter Gloss Marshmallow good for deeper skin?
On deeper skin or naturally deeper lips, Marshmallow may read as a soft purple-mauve gloss. A deeper plum-brown or rosy-brown liner can add definition if the gloss looks too subtle alone.